What we Do
01
Brand Marketing
Strategic planning
Innovative Strategies
We will identify your appropriate market niche for your product, service or brand and establish it as preferred.
- Marketing Research
- Messaging
- Positioning
- Person/Segmentation
- Portfolio Architecture
Portfolio Architecture
Strategy involves the design, deployment, and management of multiple brands as a coordinated portfolio of meaning-based assets that address the needs of diverse customers in a marketplace and maximize return while minimizing risk.
- Desing
- Deplyment
- Multi-Brands
- Risk Management
Messaging
We will increase the perceived value of how your brand communicates with your consumers.
- Copywriting
- Logical Sales
- Marketing Research
02
Digital Experience
Platform integration
Positioning
We establish the techniques to be able to increase the positioning in search engines such as Google, Yahoo or Bing.
- SEO
- Keyword Research Pro
- Link Building
Segmentation
We will segment your audience, according to their demographic circumstances, hobbies, etc. using big data.
- Demografic
- Psychographic
- Behavioral
- Geographic
- Firmographic
Integrations
The core systems of record for marketing that provide a common way of orchestrating the experiences across channels and applications, including operational management and measurement, with the ultimate goal of driving customer engagement.
- Backward vertical integration.
- Conglomerate integration.
- Forward vertical integration.
- Horizontal integration.
03
Data Science
Data platforms
Business Intelligence
Extract Raw Data. The first component of a BI solution is data from sales records, profit and loss statements, salary details and more
- Mobile BI
- Real-time BI
- Operational intelligence (OI)
- Embedded BI
- Ad hoc analysis
Data Strategy
Data-driven marketing focuses on optimizing brand communications based on customer information. Our data-driven marketers use customer data to predict their future needs, wants, and behaviors.
- Defense
- Ofense
- Ordinal
- Nominal
- Continuous
Data Modeling
We model elements of the data your campaigns collect to determine how those elements are related to each other, allowing you to detect relationships, gain insights, and determine how to improve results by making changes to your marketing strategy.
- Relational
- Dimensional
- Entity-relationship